Innovation hidden in here somewhere!

This is a great in-depth recounting of the Post-it Note history. What I got out of this:

  • The culture of innovation must have built in the ability to develop ideas that will fail.

  • You must be able to sell the idea to get any uptake!

  • You need to learn how to make connections between ideas.

  • If there is a gut level belief in the idea then you need to be tenacious.

  • An idea's technical success does not equate to financial success (look at Betamax versus VHS).

  • You will encounter resistance at all levels. Understand those resistance points and prepare your sales pitch.

  • Get in there and prototype many examples to help support your pitch!


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